Fernando A. Pérez

Essays on media, systems, decision-making, and operating under pressure.

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Radio’s Digital Problem Isn’t Digital

The platform changed. The dependency didn’t.
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Music Is Rented. That’s the Problem.

If you don’t control the asset, you don’t control the outcome.
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FOX Has the Event. Telemundo Has the Ritual. Peacock Has the Problem.

Owning the moment is not the same as owning the behavior.
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The Chokepoint

If you don’t control the chokepoint, you don’t control the outcome.
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My 2¢: Not Scale. Not Content. Monetization

Scale and content are not the advantage. They’re the assumption.
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